our portfolio
Seed
Cross-border Financial Wellness
Series A
Digital Infrastructure Company
Pre-Series A
Gamified AI Based Credit Score Generator
Pre-Series A
Demand Forecasting & Distribution Planning
Pre-Series A
Educational Fee Financing Consultancy
Pre-Series A
Agri Commerce & Financing
Pre-Series C
Personal Loan Platform
Series A
India's Largest Container ReUse Platform
Series A
Fintech Startup
Pre-Series A
Phygital Ed-tech Platform
investment thesis
Our fund thesis and shortlisting criteria is outlined below :
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Growth/Early-Growth stage : We like tech-enabled & globally scalable businesses that are looking to raise growth capital.
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Sector Preference : While we are generally sector agnostic, we have an interest in Finance, Supply Chain & Logistics, Clean & Green, and Health & Wellness.
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Business Model : We favour companies that are asset-light, natively digital, and have a well-defined, targeted offering for the global market.
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Exclusions : We avoid proprietary hardware-centric, pure services-driven models, or ventures where we don’t see exits for ourselves in four years or so.
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Investment Size : Our initial investment averages ₹15 crore, and we look to double down in subsequent rounds.
Value Beyond Capital : We are not pure financial investors. Before investing, we assess whether we can add strategic value in areas like Sales, Finance & Compliance, Technology, Partnerships, and Strategy to accelerate growth.
pitch to us
Here's a checklist for you to determine if you fit our investment thesis
We do not invest in B2C or D2C companies. Our preference is to look at DIGITAL platform businesses that can scale without a corresponding requirement in physical assets or continued brand spend.
We provide GROWTH capital and do not invest in pre-revenue/idea-stage companies.
We typically do not invest in single founder companies. We seek founders who have known each other for a while or have worked together, but, with complementary skills.
We typically want the founding team to be holding over 50% (ESOP included) of equity at our investment/entry stage.
We like scalable, global digital platform plays with India as the testing ground.
hear from a few of our founders
Sitashwa Srivastava
Founder & CEO, Borderless
July Ventures first backed Stockal in its earliest days and has continued to help us, support our growth and invest in the company in subsequent rounds. We have enjoyed working with the July team and have really benefited from having access to their advice and mentoring, not just on broad-based strategy, but also on tech operations. They've created a nice partnership ecosystem that should help portfolio companies and founders no end.
Vinay Murudi
Co-founder (Strategy & Finance), myPAL
myPAL is working to bridge the talent and demand-supply gap of expert teacher guidance in mid-low tier cities with a unique phygital model, leveraging technology. Solving this challenging problem needs deep expertise & Strategic intervention and July Ventures with their deep operative expertise in the education sector provide timely support to us, in this complex and ever changing business landscape.
Prashanth P.K.
Co-founder & CEO, Edufin
Edufin's core values are centered on fostering relationships. We take pride in having July Ventures as our investor, as their principles closely align with ours. They have not only been proactive but also incredibly supportive in facilitating opportunities for us. Leveraging their innovative thinking, we are eager to capitalize on their expertise to expand our reach